We help owner-led boutique consultancies improve performance and profitability.
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Announcement Luk/Flo 2025
December 2024.
Exciting News! A new partnership and a milestone in intentionally designing high-performing boutique consultancies.
After two years of collaboration across nearly 20 consulting client projects, Luk Smeyers and Florian Heinrichs are thrilled to formalise their partnership as of January 2025.
Why Our Partnership Matters
Boutique consultancies face a pivotal moment. After a difficult 2023 and 2024—marked by uncertainty, cost inflation, budget cuts, and postponed client decisions—the outlook for 2025 remains challenging.
As client challenges grow more complex, competition intensifies, and AI increases the pressure on the consulting industry, firms that rely on unfocused strategies and sell commoditised capabilities risk falling behind.
That’s why we champion ‘Intentional Consultancy Design’—a deliberate, strategic approach to building a high-performing consultancy. It’s shifting away from the
default model, where firms grow reactively on the back of a capability or client demand.
By contrast, ‘Intentional Consultancy Design’ aligns every aspect of the consulting business—positioning, value proposition, service differentiation, methodology, thought leadership, business development, operating model, profitability, client success, and employee value proposition—with a defined strategic roadmap.
In early January 2025, we will share more details about our brand-new service offering and the transformative outcomes it delivers for clients.
Our Unique Expertise
Combining my 20+ years of consulting performance improvement experience with Florian’s 15+ years in agency and consulting business development and marketing, we will offer boutique consultancies a proven pathway to intentionally design their futures and achieve sustainable high performance.
About Luk
Luk’s extensive career in the consulting business, which spans more than 20 years, has seen him undertake a variety of influential positions. He served as the European CHRO for Nielsen Consulting (5,000 consultants in the EU), founded iNostix in 2008—a mid-sized analytics consultancy—and led the charge in tripling revenue post-acquisition of iNostix by Deloitte (in 2016) as a leader within the Deloitte analytics practice.
His expertise in consultancy performance improvement is underlined by his former role on Nielsen's acquisition evaluation committee. After fulfilling a three-year earn-out period at Deloitte, Luk harnessed his vast experience in consultancy performance improvement and founded TVA in 2019. His advisory firm is dedicated to guiding boutique consultancies on their path to becoming high-performing firms, drawing from his deep well of consulting industry expertise and financial acumen.
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About Florian
Florian brings over ten years of experience in consultancy business development and marketing across international agencies and in-house roles at Deloitte and Accenture. At Accenture, he helped form and grow an entirely new business unit, ensuring the organic growth required to hit the multi-billion-dollar unit’s high-reaching 25 % p.a. growth targets.
His expertise spans marketing strategy, management, and sales enablement, complemented by robust skills in business development, service sales, and account management (he owned the office P&L in the last agency he worked for).
As a senior consultant at TVA since 2022, Florian focuses on refining business development strategies, enhancing value propositions, and optimising client journeys to drive business development ROI. His pragmatic approach ensures that essential elements are in place for firm growth and performance improvement.
Let's Collaborate
We are almost fully booked for Jan-Feb 2025 but are excited to explore new opportunities. If you’re ready to evolve your consultancy and secure your future, let’s connect!
If you fit the ideal client profile and you are keen to get help, book a call to discuss.